Categories - Tips

4 Reasons Why you Should Use Twitter for Customer Service

Great customer service is an integral part of any successful business. Getting your product or service out to consumers is only the first step. After that, you want to be sure you are doing everything you can to provide an enjoyable and seamless experience for your customers. It’s important for them to feel assured that... Read More

6 Tips for the Best Online Customer Support

Efficient and effective online customer support is crucial to keeping prospective clients engaged. Without assistance your prospective customer might not get the attention and answers they need to convert into loyal ones. Customers become loyal to a brand when they feel their needs are being consistently met, they’re being guided in the right direction, and... Read More

The Sales Pitch – Not your Average Baseball Throw

We’ve all encountered that salesman who seems to have a singular talent in babbling incessantly on and on about his company’s product. Or the CSR who is obviously trying too hard to sell his product to you over the phone. At best, you might be slightly more convinced about the awesomeness of their product (slightly... Read More

5 Zopim Shortcuts That Will Save you Time

What’s the first thing you say to a customer asking for help over live chat? For most of us, including Zopim’s customer service reps, it’s something along these lines: Hi! Welcome to Zopim, how can I help you today? That took me just over 9 seconds to type, a small amount of time, but imagine... Read More

10 Huge SEM Mistakes You Should Avoid

Today’s post is courtesy of Abhijit Gogoi of Kapsica Media, experts in SEO and SEM. We think they’ve got a great handle on how SEM works and can provide us with some invaluable tips. According to a new study, advertises are planning on increasing their paid search spend by 72% in 2014. Further, the overall number... Read More

5 Essential Marketing Skills Every Person Should Know

Anyone involved in a business has a role to play in marketing. In today’s highly competitive world, marketing sits across every function of a business, and it’s not just down to ‘The Marketing Department.’ If you work for yourself or run a small business, sales and marketing will be as much a part of your... Read More

7 Tips to Build the Perfect Team

Your organization may have excellent infrastructure, great physical resources, and benevolent leadership. But, how good is your team? The people who actually make your company tick. The success and failure of your organization can often hinge on whether you’ve put together the perfect team. Here’s 7 tips to make that happen.   1. Have you... Read More

Your Content Marketing Strategy should not be like mine

With so much focus on developing content marketing strategies, it seems that many ideas have gotten lost in the list-building generation.  You know the type – 6 Steps to Developing the Best Content Marketing Strategy or Your Five Step Guide for Better Content Marketing Planning.  The truth is, there is no single content marketing strategy that can... Read More

Spotlight: Streamus Grows Up with Zopim

We’ve always maintained that Zopim’s success is its scalability. Whether you are a decades old travel agency or a young digital venture, Zopim grows concurrently with your needs. When Sean Anderson first installed Zopim on (a Chrome Extension that sits in your browser and lets you stream any YouTube video), his needs were limited.... Read More

The Costs of Poor Customer Service

It’s no secret nowadays that the standard of customer service can make or break a business. Every day, customers are being frustrated by a variety of different mishaps: poor product performance, hidden policies, not being taken seriously by customer service reps, and at the end of it all failing to receive adequate compensation for their... Read More
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